[caption id="attachment_616" align="alignleft" width="200" caption="A Content Marketing Strategy for Retail"][/caption]
When I wrote on content marketing previously I knew it was something that I had to look into on a deeper level for my children's footwear store. Andy Stack of You Tube offers this advice "it's important for retailers to develop a content marketing strategy and not necessarily an advertising strategy, and sponsor content that matters to your community and spend money
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